His eyes are orange, his tongue is black, he has purple prickles all over his back... he's crafted from highly absorbent cotton too so your little monster can stay snug after bathtime with The Gruffalo Kids Towel.

• The Gruffalo by MORI collaboration
• Made from 60% cotton and 40% organic cotton
• Padded horn details
• Purple spikes on the back
• Suitable for little ones over 9m
• 35 x 40 inches sizing